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Caleb Williams Scales His Presence In The Investment Space With 888 Midas Launch

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Caleb Williams, rookie quarterback for the Chicago Bears, is scaling his interest in the investment space.

While in college at the University of Southern California, Williams was among the first athletes to leverage name, image, and likeness (NIL) deals. He became a part-owner of the male grooming company Faculty in 2022, as AFROTECH™ previously reported. He was also the No. 1 draft pick in the 2024 NFL Draft and was picked by the Chicago Bears.

Now, Williams is scaling his interest in the investment arena by launching his own investment firm. Williams has established 888 Midas, which will “capitalize on select alternative investments in private equity, venture capital, and real estate,” according to a press release. His partners and advisors will support the firm. They include:

  • Sherif Guirgis, former managing director of Main Street Advisors
  • Ross Walker, co-founder and managing partner of Hawkins Way Capital, a multi-billion-dollar real estate enterprise
  • John Terzian, co-founder and co-president of The h.wood Group, a leading hospitality, lifestyle, and media company with creative outlets spanning beyond Los Angeles, CA; Las Vegas, NV; Miami, FL; Dallas, TX; and Dubai, UAE
  • Lewis Wolff, chairman of Wolff Urban, a long-standing real estate development and management firm, and former co-owner and managing partner of the Oakland Athletics MLB team

“I always planned on being both an athlete and a businessman,” Williams said in the press release. “As I’ve reached many of my athletic goals and dreams, multiple business opportunities have also surfaced. Athletes are often inundated with and distracted by these opportunities. To eliminate the potential for distraction, it was important to me to immediately set up a business operation with established, trusted partners and advisors I’ve known for years to strategically take advantage of ventures in the global marketplace. This partnership will enable me to focus the entirety of my time and energy on learning the professional football game and bringing the Lombardi Trophy back home to Chicago, (IL) where it belongs. I’m beyond excited to have 888 Midas working for me and for its expected growth as an investment and advisory entity in the years to come.”

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