The firm’s advisors will be able to consolidate alternative products and processes onto a single operating system.
Captrust Financial Advisors announced Tuesday a collaboration with CAIS, the fintech firm and alternative investment platform provider, intended to help Captrust advisors consolidate their alternative investment products and processes onto a single platform.
Bringing together alternative investment oversight into a unified platform will help the $800 billion national advisory firm enhance its “alts experience” for both advisors and clients, according to the announcement.
“Working with CAIS will play a critical role in eliminating the operational burdens typically associated with investing in alternatives and creating a more streamlined and scalable solution for our clients,” said Michael Vogelzang, Captrust managing director and chief investment officer.
Specifically, Captrust will integrate the software-as-a-service offering known as CAIS Solutions, enabling independent financial advisors to centralize their fund positions through automated processing.
Captrust’s growing network of advisors will also have access to integrated advisor education via CAIS IQ, expanded support for structured investments, and dedicated coverage through CAIS’ advisor-facing professionals. The CAIS platform will provide direct integrations into Captrust’s custodians and reporting providers, including BNY Mellon’s Pershing, Fidelity, Charles Schwab and Black Diamond.
Matt Brown, founder and CEO of CAIS, said firms like Captrust can unlock “immense value” in moving beyond fragmented technologies and processes to run their alternatives practice.
“As client demand for alternatives grows at a rapid clip, we remain committed to combining our best-in-class technology and client service to support the unique needs of the independent financial advisor,” Brown said.
