Tim Brackney [Photo: LinkedIn]
Dallas-based contemporary business advisory platform Springline Advisory has launched and will focus on transforming the middle-market accounting industry.
With the support of Trinity Hunt Partners in Dallas, Springline said its business model gives clients access to the capabilities and geographic reach of larger firms—without sacrificing the level of relationship and service that has long been a hallmark of boutique and regional providers.
“I am excited to join Springline Advisory and steward its development into a premier national business advisory platform. The bedrock of our industry is built on trusted relationships, and that’s at the heart of Springline. Our vision is to build the firm of tomorrow,” new CEO Tim Brackney said in a statement.
Springline was initially formed through a partnership with MarksNelson, an “IPA 200” accounting and advisory firm headquartered in Kansas City, Missouri.
Springline said its differentiated strategy is centered on cohesive collaboration among regional accounting firms under the Springline brand. It said the approach is further enhanced by intentionally scaling by acquiring peer companies offering complementary advisory services that broaden the range of best-in-class services available to clients.
Springline is partnering with more high-quality firms characterized by innovative leadership teams and people-first cultures to expand its national footprint and give depth and breadth to strategic capabilities.
The firm’s “Scale for Good” model is grounded in scaling with intention, Springline said, where the aperture is opened for mid-market firms to accelerate growth while providing increased capability for clients and increased opportunity for professionals.
Focus on scale and culture
Brackney recently joined Springline from Resources Global Professionals where most recently he was president and chief operating officer.
“In a landscape rife with consolidation, our approach is different. Scale and culture are at the center of the firm,” Brackney said.
The goal is to enhance service delivery, talent acquisition, employee development, and relationships with clients and colleagues, he adds. “We’re cultivating a culture of innovation and collaboration, which is the essence of our DNA.”
Trinity Hunt Partners is a growth-oriented middle-market private equity firm with deep expertise in business and professional services companies.
“Springline represents the epitome of our investment philosophy—partnering with great service businesses to foster innovative models that lead to exceptional client and people outcomes,” George Morgan, partner at Trinity Hunt Partners, said in a statement.
Morgan said Trinity Hunt Partners is confident that Brackney and the Springline team will “chart a path of unprecedented success,” working with the leadership teams of firms like MarksNelson to help shape the future of the mid-market accounting and advisory landscape.
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